Conte: Too Soon For Title Talk  (Sky Sports)

Antonio Conte says he is finding it "difficult to accept" Chelsea's tag as Premier League title favourites.

The 2015 champions have put together eight straight wins to open a three-point lead at the top, with title rivals Tottenham and Manchester City their most recent victims.

That form has left them 11/10 with Sky Bet ahead of a run of five games against West Brom, Sunderland, Crystal Palace, Bournemouth and Stoke.

But Conte said: "It's difficult to accept this, because I think we have played only 14 games, and to finish that first part of the season, there is the second part.

"We started as underdogs this season, and I think now it's very difficult to accept this, but it's normal if you're playing good football and winning a lot of games."

Conte urged his players to retain their "hunger" against the less glamorous opposition to come and said an Albion side seventh in the table and with a decent recent record against Chelsea should not be taken lightly.

"It's always difficult to say if these five games are a great opportunity," he said. "This league has taught me that every game is very tough. If you don't face every game with great concentration and preparation you can find yourself in trouble.

"Sunday is the type of game we can find difficult if we don't put the same concentration, the same focus, that we had in the previous games.

"The best reply from my players is to be focused every day during the training session. If you have a good training session you show me that you are focused for the game."